WhiteHat Jr music lessons for all ages; personalized course for groups aged 18 and over


WhiteHat Jr, the live online learning platform, has announced its entry into the 18+ segment with the launch of a specially curated course to provide immersive learning opportunities for music aspirants of all ages. age groups. The launch follows Byju-owned WhiteHat Jr’s successful foray into music, offering guitar and piano, leveraging a personalized e-learning platform to engage kids in learning to play and play. compose. Intended for music as a way to add immense joy to people of all ages, the company said the music class was catalyzed by the overwhelming interest in the WhiteHat Jr music class from learners at the -beyond the segment of young learners.

“Music gives expression and soul to a variety of emotions. Music helps people bond with friends and family, make new friends, and relive old memories. There is music for everyone and for all occasions. Our adult music offering is designed to help young professionals, parents and grandparents to break out of the daily grind musically and fulfill the desire to live a multi-faceted life, ”said Trupti Mukker, CEO of WhiteHat Jr. “With the initial response being overwhelmingly positive, entering the 18+ segment allows us to extend the joy of learning to all age groups, and what better than music to help recreate the joy and break the monotony of a typical adult life.

“Perform With Music” by WhiteHat Jr will help satisfy the fundamental desire of the adult segment to express themselves through music and connect with other music lovers. On one level, the specially designed program will help learners practice contemporary music while on another level, it will provide opportunities such as virtual “jam rooms” for aspiring musicians to practice and jam together. True to its name, “Perform With Music” has also organized events called “Social” where learners can give live performances and interact with other music enthusiasts.

“The pandemic has highlighted how music can improve an individual’s health and well-being, help bond with others, and provide several cognitive benefits for older people,” said Gautam Patil, global head of Music Category, WhiteHat Jr. “We are delighted that our Custom-Built Course helps adults fulfill their dream of learning an instrument and finding meaningful ways to bond with friends and family.”

WhiteHat Jr currently offers guitar and piano through its personalized program designed for online learning for students aged 6-18. WhiteHat Jr.’s community of 1,500 music teachers uses well-planned resources such as interactive sheet music, backing tracks, and audiovisual cues to inspire aspiring musicians to learn at their own pace and create creative compositions.

The company has partnered with music legend Asha Bhosle as part of its branding campaign to popularize its music offering among aspirants. The “Create Like a Child” campaign focuses on celebrating, honoring and inspiring people who have achieved fame by listening to their inner child to unleash their full potential.

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